imageMILL is a new-age branding agency, evolved from deep experience in traditional media, we craft images for some the worlds biggest (and smallest) brands in the world.
Our passion and focus is on being a catalyst for change in brand and corporate structures to become more sustainable and do good in local and global communities. Corporate and social responsibility CSR was a great start to getting companies to shift their attention, but we need to move towards models such as social business, making sustainability and ethics the core of our products or business.
We believe that brands and business can change the world, we can’t rely on governments or NGOs, the world is heading towards an environmental and social disaster tipping point, and its up to brands and business to change that.
We seek to make changes in companies core business to create real stories that will influence their consumers, or work with already great ethical companies by telling their stories faithfully in a compelling way, not just an advertising campaign thats runs for a short period of time.
imageMILL is a social business, set up to create not only a financial return, but also a social dividend as well.
We have become an anti-advertising advertising agency, consumers are losing trust in traditional media, today we need to develop deeper experiences between consumers and brands.
After decades of experience in corporate identity, direct marketing, digital, advertising and film making, we are uniquely positioned to create and communicate brands stories in this socially enabled world. From tailoring brand communications via international channels, to creating brands from scratch we have the know how. We identify what consumers want to hear, what they want to see and create content that is worth sharing at the same time building brand value.
imageMILL is an enabler for brands and influencers to use their influence to help good causes
Social media has become a platform for social change and we help navigate the pitfalls and challenges, through our long history of brand activism we can help you find a cause that fits you and then create meaningful campaigns or projects that address important social or environmental issues. We don’t believe in green washing and realize the harm it can do for your brand, your image and the planet so we create truthful and meaningful connections only.
Its a never ending struggle to keep your influence levels high and keep fans coming back for more, the power of influencers has been growing exponentially and all over the world influencers are trying to figure out their own best practices and become more professional and accountable. Brands are also expecting influencers to maintain high standards of integrity and looking deeper, beyond just analytics and numbers to find out what influencers really stand for and how it can align with their brand identity and philosophy. Whether it’s simply tagging one of your photos to a good cause or becoming a full brand ambassador, we can help you find your ideal partners and develop your strategy to become a good influence.
We are entering the age of the prosumer, 61% of consumers today say that they’re “very” concerned with the environmental problems facing the planet. If you can show your customers that you share their concern, then you’re one step closer toward building that all-important connection that leads to loyal consumers. In 2014, a study found that 55% of global consumers are willing to pay extra for products and services from companies committed to positive social change. A more recent report by CDP in 2017 found that sustainable brands get an 18% higher return on their investment than businesses without a CSR strategy. Brands should make purposeful choices about what they stand for and what they do. Corporations are taking up the mantle for social good and change and are becoming the vanguard as we question our trust in institutions. Brands have an unprecedented opportunity to stand up and stand out. With social media booming and the power of influencers getting stronger year by year, Understandably, brands are lining up to be associated with popular social media personas. We help you find influencers with the same philosophy and match your brand with ideal people, people that really stand for what they believe in and not tied only to getting more likes. Then together we can make meaningful and impactful campaigns and even movements that can change our planet for the good.
In addition we have built a nationwide and worldwide network of top creative partners and brand specialists. With direct connections in the local art scene with a wide network of celebrities, musicians, painters, sculptors, VJ, new media, actors, models, performance artists, dancers. We have built relationships with and are active with NGO’s and social business networks in Japan and throughout the world.
Film Promotions / Advertising / Corporate Identity / Social Media / Documentary
Fashion / interactive / Event Production / Performance Arts
Translation / Sensor-based Media / App Development / Augmented Reality / 3D Projection Mapping
Community Development / Social Enterprise / Philanthropy / Well-being
Magazine / Books / Packaging / Advertisements
We are proud to be a member of the 1% for the planet, 1% for the Planet’s mission is to build, support and activate an alliance of businesses financially committed to creating a healthy planet. Find out more and join us, click here.